What does SevenClick mean?

November 30th, 2011 by Daniel Vecino

SevenClick means…
SevenClick means absolutely nothing.

It’s, like Häagen-Dazs, another invented word to represent a company. But in this case, our goal with the name were so much different from the ice-cream company one.

When I started to think about the enterprise name, five were the characteristics that I was searching.

  • A name that means nothing at all.
  • A word that everybody can read and say in any language, sounding in the same way.
  • A word that sounds cool, fresh, young and passionated over all.
  • A word with zero or similar founded items when you search it in Google.
  • A related domain with all domain extensions free (.com, .net, .org,…)

Easy? Nothing at all.

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Posted in Marketing, SevenClick
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